[ services ]

ADVISORY & REPRESENTATION

FOR PLAYERS

Careers in professional football are short and rarely linear. The decisive questions are not always the obvious ones. Which club offers the better sporting outlook? When is the right moment for a move? And which contract structure holds up not only today, but in two or three years?

  • We advise and represent players across the full arc of a career, from the step into professional football through contract negotiations and international transfers to the planning that follows an active career.

    The work is personal, discreet and built for the long term. Every player is looked after individually, not as part of a portfolio.

    • Career strategy and club selection, with a view to sporting development and playing time

    • Contract negotiation and management of domestic and international transfer processes

    • Access to clubs across Europe and, through our partnership, in South America and the Middle East, up to the leading leagues

    • Positioning, image and selected commercial partnerships

    • Support off the pitch, from international moves and family matters to long term life and career planning

      We work in German, English and European Portuguese, and with local counterparts wherever a mandate requires them. In an international transfer process that is not a side note: many of the decisive developments happen in conversation rather than in a document.

  • Germany is our home market. Beyond it we work through a partnership that covers Europe as a whole, reaches into South America and the Middle East, and leads into every leading league, right through to the decision makers at the clubs. Wherever a move is realistically possible, there is a route to the people who decide.

MARKETING & COMMERCIAL

A career generates value beyond the pitch, and that value follows its own logic. Image rights, brand partnerships, media presence and the years after an active career are not a by-product of a transfer. They are planned separately or they are lost.

  • We build and manage the commercial side of a career alongside the sporting one, together with an established partner agency specialised in the representation of individual athletes.

    We do not provide legal, tax or financial advice and we do not advise on financial instruments. Our contribution is the football assessment of the case, the read on the people involved and the access to the relevant decision makers.

    • Positioning and image strategy across the course of a career

    • Brand partnerships and endorsement agreements

    • Image rights and their treatment in contract negotiations

    • Media, content and public appearances

    • Commercial planning for the period after an active career


    The sporting and the commercial side are handled by the same team. Decisions on one side are never taken without the other.

FOR CLUBS

Sporting decisions often have to be made under considerable time pressure, and the full picture is rarely available. Market, squad, coaching profile, financial framework and strategic objectives still have to fit together.

We combine more than a decade of experience in the international transfer business with the analytical discipline of a management consultancy.

  • Clubs approach us when they want to open up a market they do not sufficiently cover themselves, or when an important decision calls for an additional independent perspective.

    • Squad planning for incoming and outgoing moves

    • Transfer advisory and management of complex transfer processes

    • Scouting and data supported market analysis

    • Support on coaching and sporting leadership decisions

    • Assessment of sporting options and squad structures

    • Access to players, clubs and decision makers across Europe and, through our partnership, in South America and the Middle East

    • Development of international talent pipelines

    • Introduction of investors, sponsors and strategic partners

    • Structuring and support of sporting transactions

    • Support on international market entry

  • Not every question inside a club is a transfer question. We also work on the topics a club would otherwise hand to a classic management consultancy, with the difference that we know the football business, its decision paths and its market mechanics from our own experience.

    • Strategy and organisational development

    • Processes and structures on the sporting and administrative side

    • Development of new revenue streams and commercial positioning

    • Support on selected digitalisation and transformation projects

    • Decision papers for shareholders, owners and supervisory bodies

FOR INVESTORS

Football attracts capital. A sound investment, however, does not follow from interest or access alone. What matters is the sporting starting position, the commercial outlook, the governance, the regulatory environment and the realistic role of the investor.

  • We advise clubs and investors on the football side of an investment and open the relevant doors, from the first assessment through to execution. For clubs looking for capital or a long term strategic partner. And for investors who want to understand the football market before making a far reaching decision.

    We do not provide legal, tax or financial advice and we do not advise on financial instruments. Our contribution is the football assessment of the case, the read on the people involved and the access to the relevant decision makers.

  • • Identification and initial assessment of suitable target clubs

    • Assessment of the sporting, organisational and commercial starting position

    • Support on sporting and commercial due diligence

    • Assessment of the regulatory environment and national licensing frameworks

    • Contact with clubs, sponsors and strategic partners on the football side

    • Coordination between the parties involved, alongside their legal, tax and financial advisors

    • Support after entry, in particular on sporting leadership, squad strategy and revenue development

LET’S TALK

Whether you have a question, an opportunity to discuss, or simply want to get in touch, we'd be pleased to hear from you.